Laura Headley
Designer
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04
Prime Hay
Redefines premium feed with a brand as refined as the horses it serves. More than just hay, it’s a commitment to quality, wellness, and the deep bond between rider and horse.The rebrand pairs timeless elegance with modern simplicity. A sleek Bodoni logotype embodies sophistication, while the art direction elevates hay from necessity to lifestyle — clean compositions, rich textures, and equestrian photography capturing quiet moments of trust and devotion.